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Three out of every five doctor visits result in a prescription being issued.
- As many as half of all patients fail to have prescription filled due to high co-pays. (1)
- 42% of surveyed patients substitute home remedies for over-the-counter generic drugs. (2)
- By the time the patient gets from the doctor's office to the pharmacy, many have forgotten half of the doctor's instructions about their medication. (2)
- We communicate with patients to reduce their out-of-pocket costs by up to $65 using mobile phone text messaging (and support
methods if necessary) at over 60,000 pharmacies.
- When patients opt in to RxfastTrakTM’s mobile messaging, they receive personalized messages on their phone that communicate the value of your brand before, during and after prescription pickup. These messages offer time-targeted prescription discounts, out-of-pocket assistance and automated refill alerts.
- Patient opt-in takes 10 seconds—dramatically less time than email or on the internet.
(1) Source: 2008 National Association of Chain Drug Stores Survey Community Pharmacy
(2) Source: 2009 Kaiser Family Foundation Survey Published April 29th 2009
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